As the official magazine of the Appraisal Institute of Canada, Canadian Property Valuation is committed to providing technical and educational information on business practices, technology, trends, new products/services, legal and legislative issues that affect professionals in the real estate appraisal industry throughout Canada.

Advertising Rates

The readership of Canadian Property Valuation is a controlled circulation of 5,500 and covers the entire Canadian marketplace. The readership includes all designated and candidate members of the Appraisal Institute of Canada. Canadian Property Valuation reaches the entire spectrum of the professional appraisal market - from independent appraisers to staff appraisers employed by private firms, public agencies and financial institutions. This qualified readership is made up of key decision makers with buying authority and influence.

*Ads booked in the Magazine will APPEAR ONLINE AT NO EXTRA COST!

Advertising Guidelines

The Appraisal Institute of Canada (AIC) recognizes the value service suppliers place on marketing to AIC members. It will review potential advertising and determine and agree on the relevance to AIC members on a case-by-case basis. Advertising that is contrary to the Canadian Uniform Standards of Professional Appraisal Practice (CUSPAP) or AIC’s strategic direction will not be accepted.

• 10% premium for all guaranteed positions (not including covers).
• The publisher and the Appraisal Institute of Canada cannot be held liable for any material used or claims made in advertising included in this publication.
• Canadian Property Valuation advertising is invoiced by the Appraisal Institute of Canada and is payable within 30 days of publication.
• Costs incurred for publication-produced ads or non-compatible electronic files will be charged to the advertiser.
• Rates are net of agency commission.

Inserts

AIC’s position is that it will not undermine the cost and value of advertising within the magazine by offering reduced rates for advertising inserts, which visibly stand out from the magazine. Insert pricing will be provided upon request. Prospects should contact Kris Fillion at kfillion@kelman.ca or 866.985.9798 with the following information:

• Number of pages, (e.g., single sheet one sided or double sided, 4 pages, page size, e.g., 8 ½” x 11,” 5” x 7,” etc.)
• Colour or black and white
• Stock weight (e.g., 50 lb gloss, 100 lb cover, etc.)
• Weight in grams of entire piece(s) (if multiple pages)

Quotes provided for inserts will include costs for inserting, additional postage due to weight, and a fair allocation for the value of the magazine’s distribution/reach.

To reach appraisal professionals across Canada through the Canadian Property Valuation magazine and its targeted readership, contact Kris at your earliest convenience to discuss your company’s promotional plans. Kris Fillion, Marketing Manager Phone: 866-985-9798 Fax: 866-985-9799 Email: kfillion@kelman.ca